A recent investigation by the New York Post has revealed a startling reality: New York State’s retailers are facing a staggering $4.4 billion in losses…
The rise of organized retail crime poses a significant threat to retailers, with criminal groups targeting stores like Ulta, TJX, and Walgreens then stealing and…
As a brand protection company deeply invested in ensuring consumer safety and brand integrity, POTOO is closely following the recent developments regarding Amazon’s potential liability…
The emergence of Rufus, Amazon’s AI-powered expert shopping assistant, marks a transformative moment for established brands within the Amazon ecosystem. This innovative platform, fueled by…
In an age dominated by digital commerce, brands are under constant threat from unauthorized sellers and suspect counterfeit products. Online marketplaces have become battlegrounds where…
The recent announcement of significant changes to Fulfillment by Amazon (FBA) fees in 2024 has sparked discussions across the industry. As apparel brands prepare for…