The Many Sellers of Amazon

The Many Sellers of Amazon

Drop Shippers Third-party sellers on Amazon exhibit a variety of behaviors based on available inventory, sales volume, fulfillment methods and catalog size. Sellers tend to fall into one of several buckets. In our “The Many Sellers of Amazon” series, we will take a...
Amazon’s largest Third-Party is not who you think.

Amazon’s largest Third-Party is not who you think.

The largest third-party storefront on Amazon is not Pharmapacks or Anker Direct, it’s Amazon’s Global Store. Amazon has set itself up as a third-party seller to export its catalog across the globe. On the surface it may seem insignificant that Amazon is...
Brands on Amazon: Why More Isn’t Always Better

Brands on Amazon: Why More Isn’t Always Better

For all but the past decade, more people selling more products has been good for a brand. Not anymore. NUMBER OF PEOPLE SELLING YOUR BRAND Brick and Mortar, More is More: A brand having their products at more Brick and Mortar stores is better. It increases the...
What is an Online Marketplace?

What is an Online Marketplace?

You may find yourself using the term ‘online marketplace’, but do you really know what it is? Read on to find out. Ah, the online marketplace… It’s, like, shopping online, right? Well, not exactly. When you go into an actual store (Remember those? Yes, they do...
Intern Life

Intern Life

This summer, I interned at Potoo Solutions, an e-commerce company specializing in protecting brands in the online marketplace. I worked alongside the Sales and Marketing team helping to create various marketing content for client pitches and sales meetings. I first...
This Year’s Holiday Shopping Breakdown

This Year’s Holiday Shopping Breakdown

It’s official. You don’t need to embrace the crowds anymore this holiday season unless you live for a midnight deal and a competitive race for the last item in your size. Stay in and let tech take over – the online shopping evolution continues to prove the...