Amazon’s Professional Beauty Store

Amazon’s Professional Beauty Store

Amazon has launched a Professional Beauty Store to offer professional stylists, barbers, and estheticians a convenient shopping experience with an assortment of curated products. This offering is yet another micro-site built within Amazon, similar to Amazon LaunchPad,...
The Many Sellers of Amazon

The Many Sellers of Amazon

Drop Shippers Third-party sellers on Amazon exhibit a variety of behaviors based on available inventory, sales volume, fulfillment methods and catalog size. Sellers tend to fall into one of several buckets. In our “The Many Sellers of Amazon” series, we will take a...
Amazon’s largest Third-Party is not who you think.

Amazon’s largest Third-Party is not who you think.

The largest third-party storefront on Amazon is not Pharmapacks or Anker Direct, it’s Amazon’s Global Store. Amazon has set itself up as a third-party seller to export its catalog across the globe. On the surface it may seem insignificant that Amazon is...
Brands on Amazon: Why More Isn’t Always Better

Brands on Amazon: Why More Isn’t Always Better

For all but the past decade, more people selling more products has been good for a brand. Not anymore. NUMBER OF PEOPLE SELLING YOUR BRAND Brick and Mortar, More is More: A brand having their products at more Brick and Mortar stores is better. It increases the...
What is an Online Marketplace?

What is an Online Marketplace?

You may find yourself using the term ‘online marketplace’, but do you really know what it is? Read on to find out. Ah, the online marketplace… It’s, like, shopping online, right? Well, not exactly. When you go into an actual store (Remember those? Yes, they do...
Intern Life

Intern Life

This summer, I interned at Potoo Solutions, an e-commerce company specializing in protecting brands in the online marketplace. I worked alongside the Sales and Marketing team helping to create various marketing content for client pitches and sales meetings. I first...